Cricket World – Cricket Australia Announce Alinta Energy as Principal Partner

Cricket Australia Announce Alinta Energy as Principal Partner

©AAP/Richard Walker/via REUTERS

 

Cricket Australia is pleased to announce that fast-growing Australian energy company and iconic Western Australian brand, Alinta Energy, will become the Principal Partner of the Australian Men’s Cricket Team and the national digital platform MyCricket from July 2018, in a four-year agreement that extends from the elite level to grassroots cricket.

Summary

  • Cricket Australia Announce Alinta Energy as Principal Partner Cricket Australia Announce Alinta Energy as Principal Partner ©AAP/Richard Walker/via REUTERS   Cricket Australia is pleased to announce that fast-growing Australian energy company and iconic Western Australian brand, Alinta Energy, will become the Principal Partner of the Australian Men’s Cricket Team and the national digital platform MyCricket from July 2018, in a four-year agreement that extends from the elite level to grassroots cricket.
  • Alinta Energy will become the first long-term Principal Partner of the Australian Men’s Cricket Team, with branding rights across the playing shirts of all three formats of men’s international cricket in Australia – one of the most visible sponsorships in Australian sport.
  • Commenting on the historic partnership announcement, Cricket Australia CEO James Sutherland said:“We are delighted to welcome Alinta Energy on board as the Principal Partner of Cricket Australia, and for them to feature on the playing shirts of the Australian Men’s Cricket Team and MyCricket platform.
  • “Alinta Energy has made a long-term commitment to cricket and the Australian men’s team – and we look forward to a successful partnership which includes our support of them and their business growth aspirations.”
  • “It is exciting to have Alinta Energy, a company with a proud Western Australian heritage, coming on board as a partner of Cricket Australia and to have its brand featured on our men’s team playing shirts for the upcoming summer of international cricket.”


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