Arabian Industry (UAE) – Star India’s streaming video service Hotstar set a new world record for online streaming on May 22 with 8.26 million concurrent viewers watching an Indian Premier League cricket match, according to data from CDN provider Akamai.

Summary

  • Star India’s streaming video service Hotstar set a new world record for online streaming on May 22 with 8.26 million concurrent viewers watching an Indian Premier League cricket match, according to data from CDN provider Akamai.
  • On May 22, 8.26 million peak concurrent viewers tuning in simultaneously as Hotstar streamed a cricket match between Sunrisers Hyderabad and Chennai Super Kings in this season’s Vivo Indian Premier league.
  • Last year Hotstar recorded the highest peak viewers in APAC by recording a peak viewership of 4.8 million simultaneous viewers during the India-Pakistan ICC Champions’ Trophy final cricket match.
  • Earlier this month, Star India’s parent Twenty-First Century Fox announced plans invest $50 million in Hotstar after seeing strong reach and an increase in viewers for IPL cricket.
  • Ajit Mohan, CEO, Hotstar said: “Four years ago, when we started streaming IPL, eight million viewers would have been a big deal for the whole tournament.


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